Sunday, September 26, 2010

Effect of the Internet on Media

With the advent of the internet, people have the ability to get news and all types of info in real time. The internet makes news reporting more efficient and wide reaching. This does not only apply to the large internet only media giants like microsoft and google, but to everyone.

Anyone can report the news now as soon as it happens. The traditional media outlets like newspapers and the nightly news on television even have parallel websites for the news. It used to be exclusive that the anchor of the nightly news or the writer in the paper would report of the days news to the masses. Now the masses can report to the mases. The information you, or anyone else has, doesn't have to wait until the morning paper or the nightly news. All types of media can be available instantly all around the world. Consumers are now also the producers and distributers of media.

Additionally, all types of media that are digitized can be copied and then distributed worldwide. It is a night mare for the people that own the copyright since they stand to loose potential sales of thier media. It is like buying a book, cd, video game, etc., and then when you are done with it, you sell it in your yardsale or give it to your friend or a family member. But, the problem is, with digital media, you can sell or give this media to everyone. The argument for the consumer is basically... Hey, I bought it and it is mine so I can do anything I want with it.

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